Tuesday, December 15, 2015

Bran Ferren on the Art of Innovation



“To build the Pantheon took some miracles,” he explained to the audience in a 2014 TED talk that has attracted more than a million views. “By miracles, I mean things that are technically barely possible, [are] very high risk, and might not be actually accomplishable at this moment in time, certainly not by you.” 

Thank you Strategy + Business for this article on Bran Ferron where we discover that dropping out of MIT and going on rock tour with Paul McCartney and Pink Floyd can be a good thing.  It also doesn't hurt to grow up in an environment where both ART + ENGINEERING are given equal consideration as this helps to develop the type of creative mind needed to bring true innovation alive.  

In his TED Talk, Ferron introduces the concept of MIRACLES and that we need five of them for true break through innovation to occur. When we consider that each person is only capable of 1.5 miracles in a life time, we soon recognize that it take a TEAM and the banding together of as many of the brightest people you can afford to make great things happen.  In his current company Applied Minds that is exactly the recipe they use to develop next generation products. 

When we compare the Applied Minds approach to the "Low Cost Approach" we use to assemble  TEAMs in the construction industry, just maybe we need to THINK differently about how we deliver projects to house the minds needed to do great work and run successful companies.

There are many good Nuggets in this article so I highly recommend a read. Enjoy!

Murray Guy


For information on building a GREAT TEAM  consider joining the LEANLAB.

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